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Talent Leads HR Solutions
Job Description
Roles and Responsibilities Support the Marketing Manager in brand/product management responsibilities with regard to TFI & Trade brands
Responsibilities:
- Develop and plan marketing strategies of the assigned brands.
- Plan and implement ATL & BTL activities such as promotional activities, print advertisements, events, point-of-sales marketing etc.
- Create, direct and monitor product launch thematic advertising, advertorial, editorial approval and joint promotion with media partners and third parties.
- Co-work with respective trade channels for promotional mechanism, special offers, instore display and POS materials.
- Plan, monitor and review on the marketing budget.
- Plan and execute new product launches.
- Conceptualize and initiate digital and social media campaigns through working with digital agencies.
- Responsible for planning and delivering innovative content across all social media platforms.
- Responsible for content creation including design and copy writing for digital ads and related marketing collaterals.
- Measure and report performance of all digital marketing campaigns.
- Manage the ecommerce business by planning and executing online campaigns and promotions.
- Coordinate Packaging development & deliveries
- Co-ordinating with Creative, Media & Digital agencies in managing deadlines & information needs
- Monitor competitive activity for all brands
- Social Media monitoring
- Co-ordination with internal stakeholder across organisation and escalate as appropriate for resolution of issues
Role:Field Sales Executive
Salary: Not Disclosed by Recruiter
Industry:FMCG
Functional Area:Sales & Business Development
Role Category:Retail & B2C Sales
Employment Type:Full Time, Permanent
Key Skills
ATLBTLbrand
Education
UG:Any Graduate
PG:Any Postgraduate
Doctorate:Doctorate Not Required
Company Profile
Talent Leads HR Solutions Pvt Ltd
Talent Leads HR Solutions Pvt Ltd is an executive search firm managed by a team of professionals.
It was a pleasure talking to you. As discussed with you, we have been engaged by our Client to complete the recruitment process for the below mentioned Position.
Company Info
X
Recruiter Name:rashmi
Contact Company:Talent Leads HR Solutions Pvt Ltd
Job Detail
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Job IdJD2287141
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationKolkata, West Bengal, India
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EducationNot mentioned
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ExperienceYear